SimpleTuition Wins W³ Award from the International Academy of Visual Arts

Website Earns a Silver Award in Education Category

Newton, MA,  January 23, 2008 -- SimpleTuition, Inc., a company dedicated to helping students and parents make sense of education financing choices, today announced it won a Silver Award from the International Academy of Visual Arts. The W3 Awards honor creative excellence on the Web and selected SimpleTuition.com as the website of choice in the education category for its student loan comparison resource.

Over 2,700 entries were considered for the 2007 awards. The W3 awards, sanctioned and judged by the International Academy of the Visual Arts, is an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, interactive, advertising, and marketing firms. IAVA members include executives from organizations such as Alloy, Coach, The Ellen Degeneres Show, Estee Lauder, HBO, Monster.com, MTV, Polo Ralph Lauren, Sotheby’s Institute of Art, Victoria’s Secret, Wired, Yahoo!, and many others.

“For many families, researching, comparing and selecting the right student loans can be overwhelming,” said Kevin Walker, CEO, SimpleTuition. “SimpleTuition is committed to helping families make sense of education financing choices by providing a comprehensive research and comparison web site that includes a wide selection of lending options. This recognition from the International Academy of Visual Arts reinforces the value SimpleTuition brings to parents and students looking for loan options.”

SimpleTuition currently offers research and comparison information for over 100 student loan products, including Private, PLUS, GradPLUS, Stafford and Federal Consolidation loans from 50 lenders. With direct links to the financial institution’s online application where available, the entire process can be completed online or via a toll free call. Users can sort results by monthly payment, total cost of the loan, number of payments, first payment due date and APR, as well as compare by lender, loan type, fund disbursement, credit sensitivity, minimum and maximum loan amounts, repayment options and borrower benefits. To ensure objectivity and accuracy, SimpleTuition is not a lender.

About W³ Awards
The W³ Awards honors creative excellence on the Web, and recognizes the creative and marketing professionals behind award winning Websites, Web video and online marketing programs. Simply put, the W³ is the first major Web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies. The W3 Awards is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising, and marketing firms. Please visit www.iavisarts.org for a full member list and additional information. For more information about the W³ Awards, please visit www.w3award.com, or email The W³ Awards at info@w3award.com or call (606) 326-9326.

About SimpleTuition, Inc.
Founded in 2005, SimpleTuition is dedicated to helping students and parents make sense of education financing options. SimpleTuition offers the leading independent and interactive solution for researching and comparing over 100 private, PLUS, Stafford, GradPLUS and Federal Consolidation loans from more than 50 lenders. The site has been recently featured on Kiplinger’s Best List as the best financial services website for student loans and as one of Fast Company’s Top 12 Web 2.0 sites. The company also holds awards for exceptional website development from the Interactive Media Council and the Web Marketing Association. SimpleTuition is headquartered in Newton, Massachusetts and is funded by Atlas Venture, IDG Ventures Boston and North Hill Ventures.

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Contact:
Jan Jahosky
KMC Partners
Public Relations for SimpleTuition
407-331-4699
jan@kmcpartners.com

Derek Howard
W3Award
606-326-9326
derekh@w3award.com